Hot Wheels: From 0-50 at 1:64 Scale

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Hot Wheels: From 0 to 50 at 1:64 Scale shares the inspiring journey of the die-cast vehicles that started out as a new twist on toy cars and became a worldwide phenomenon. Officially licensed with Mattel, this in-depth retrospective reveals what makes these cars unique, how the models are designed, and all the work that goes into the play to ensure Hot Wheels maintain their position as the greatest toy cars ever made.

This special anniversary book is lavishly illustrated with rare design drawings and prototypesfrom Mattel’s archives as well as fantastic photos of all of the great Hot Wheels vehicles from across their 50-year history—and it comes in a replica Hot Wheels car-carrying case. It’s the perfect vehicle for Hot Wheels fans of all ages!


Author: Kris Palmer, foreword by Larry Wood

Format: Hardcover, 160 pages, in novelty case

ISBN: 9780760360309